Browsing by Author "Faculty of Social Sciences and Business"
From Disunited to Joint Action: Dialogue Reflecting the Construction of Organizational Identity After a Merger Mönkkönen, Kaarina; Puusa, Anu (SAGE Publications, 2015)Inter-organizational collaboration can be understood as a product of sets of conversations that draw on existing discourses. This article examines one public organization going through a fundamental organizational change. ...info:eu-repo/semantics/article
Fürst, Andreas; Thron, Jesko; Scheele, Dirk; Marsh, Nina; Hurlemann, René (Nature Publishing Group, 2015)Each year, companies invest billions of dollars into marketing activities to embellish brands as valuable relationship partners assuming that consumer brand relationships (CBRs) and interpersonal relationships rest upon ...info:eu-repo/semantics/article