The antecedents of brand loyalty and the role of multigroup moderation of hedonic value : an exploration of chocolate
Available only in campus libraries
MetadataShow full item record
Masters thesisFulltext of publication Available only in campus libraries
PublisherUniversity of Eastern Finland
Faculty of Social Sciences and Business, Department of Business
Publications within this content type and its collections are copyrighted content. Content can be downloaded and printed for personal use. Usage without proper citations and commercial use is prohibited.