Tanssin talosta tuli Form: diskurssit brändiuudistuksen julkistuksessa ja vastaanotossa
The Dance House Helsinki is now Form: discourses in the launch and reception of the brand renewal
Mattila, Alli
Masters thesis
Fulltext of publicationPublisher
University of Eastern FinlandPhilosophical faculty, School of Humanities, Finnish Language and Cultural Research
cultural sciences
Keywords
kulttuurintutkimus cultural sciences diskurssi tanssin talo verkkokeskustelu brändiuudistus organisaatioviestintä
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