The Impact of Digitalization on the Internationalization Process of Natural Cosmetics Companies
Mesiäinen, Heidi
Masters thesis
Fulltext of publicationPublisher
University of Eastern FinlandFaculty of Social Sciences and Business, Department of Business
International Business and Sales Management
Keywords
International Business and Sales Management yritykset digitalisaatio International Business and Sales Management enterprises digitalisation företag digitalisering (process) digitalization internationalization industry specific knowledge
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